Pelin Şeker – İstanbul Marketing Summit | IMS

Pelin Şeker

FLO / Vice President of Marketing and Corporate Communications

Pelin Şeker, who has 20 years of experience in energy and telecommunication sectors, contributed to the creation of the American market in ALSTOM, where she is Sales Manager. After leaving ALSTOM in 2001, she served as Corporate Sales Manager at Turkcell. In 2003-2007, she became Retail Services Marketing Manager. In 2007, she took part in the implementation of more than 20 products such as Mass Messaging, EkipMobil and Vehicle Tracking as Marketing Director responsible for Corporate Value Added Services. As of 2011, she was appointed as Turkcell Corporate Solutions Sales Director. She was responsible for expanding corporate solutions and creating new business models. In reshaping the Mobile POS market during the period of sales director; carried out various projects in the transportation, public and education industries. As the Middle East Region Marketing Director at Ericsson, where she started working in 2015, Şeker’s main responsibilities included directing the organization to publish the networked society strategy in 23 countries, the creation of mobility report and the implementation of the strategy through ConsumerLab field research. Since 2018, she has been working as the Marketing and Corporate Communications Director at FLO Magazacilik. Having experience in sales and marketing in the technology, energy and retail industries, Şeker also received a Digital Marketing certificate from Duke University.